SmartDollar, by Dave Ramsey, is a B2B digital product that helps employees take control of their money. I served on the senior leadership team of the business to drive vision and strategy for a strong creative team of marketing designers, product designers, and copywriters.
My Role:
Creative Direction
The Team:
Corinne Rochotte, Josiah Williams, Candace Tabrosky, Jack Hawkins, Olivia Scott, Claire Winson, Kirsten Nielsen, Josh Zito, Grant Fisher, Mitch Santos, Bryan Meeker, Josh Fulton, Bryan Raitt
Brand Guide
Product Work
Landing Pages
Promo Campaigns
Video Production
Digital + Print Ads
